Overview

"Icon of Cambodia" was a prestigious grand opening event that celebrated Cambodian culture through art and design. I was entrusted with creating the entire visual identity and design system for the event, ensuring a luxurious and culturally respectful presentation throughout.

Overview

"Icon of Cambodia" was a prestigious grand opening event that celebrated Cambodian culture through art and design. I was entrusted with creating the entire visual identity and design system for the event, ensuring a luxurious and culturally respectful presentation throughout.

> Key Visual Development: Designed a bold and elegant key visual that captured the spirit of the event and served as the foundation for all promotional and event materials.


> Event Promotion: Produced a cohesive set of marketing assets including digital banners, social media posts, and invitations to generate pre-event excitement.


> Auction Slide Presentation: Designed a professional, easy-to-follow slide deck used during the live art auction, ensuring artworks and artist information were presented with clarity and style.

> Artwork Layout Planning: Contributed to the curation and spatial planning of the exhibition, arranging artworks to maximize flow, visibility, and impact within the venue.

> Art Labels: Created art labels that provided essential information while complementing the aesthetic of the exhibition.


> Event Catalogue: Designed a printed catalogue featuring the showcased works, artist bios, and event background, maintaining a polished and consistent visual language.

> Event Key Visual: Crafted the primary visual identity used across all platforms and materials.


> Promotional Assets: Designed social media posts, online invites, and teaser graphics to build awareness and engagement before the event.


> Art Auction Slides: Designed a seamless slide presentation used during the live art auction, ensuring clarity, elegance, and a professional flow.

> Artwork Layout Planning: Assisted in the pre-event curation by planning the layout and visual arrangement of artworks within the venue.

> Art Labels & Descriptions: Designed and formatted detailed labels for each piece, providing context while maintaining a clean gallery aesthetic.


> Event Catalogue: Developed a printed catalogue featuring all the artworks, artist bios, and event information, designed with readability and visual consistency in mind.

This project showcased my ability to handle end-to-end design for high-profile events, balancing functionality, branding, and audience experience from concept to execution.

This project showcased my ability to handle end-to-end design for high-profile events, balancing functionality, branding, and audience experience from concept to execution.